Choosing Domain Name matching your business name

Last Updated: Saturday, November 5, 2016
0
132

Choosing Domain Name matching your business name is one of the critical steps that you will come across right at the beginning. Let’s go set by step.

Think of a business name. Do not finalize it. Repeat Do not finalize it. But why am I am emphasizing so much. Sounds strange, but that’s the rule of game for a successful start-up.

There is a very strong reason for that. For having a proper branding, your website name should match with your company name. Suppose you are starting a business in the digital space and you have finalized the name of your company as Digital Ace and you have done all the legalities for it. Then you go ahead hunting the best domain name matching Digital Ace. The best domain matching Digital Ace would be www.digitalace.com . But then you will be surprised to know that this is either a premium domain or this domain is not available. So then what will you do?

Choosing Domain Name matching your business name

You will then either compromise on a domain that is not a niche domain or you will have to redo the entire process.

Start choosing Domain Name matching your business name:

When finalizing the domain, you should be having the broader keywords in mind. And you should try to include that keyword in the domain name. Well you might be thinking what is the advantage of doing this. In any case you be will building a brand in the days to come.

Yes, you are right, you will be building a brand in the days to come, but that brand building depends in the amount of funds you have. If you are a big company and you really don’t care for the budget, then think of any domain name that comes to the top of your mind and go ahead and acquire it. But if you a small start-up company, then for sure, budget comes into your way of start-up. You would want to see your website on top of the search engine ranking with the least possible resources. So if you have the keyword in your domain name, this task becomes slightly easy. And also this gives you a proper branding.

Like I gave you an example of Digital Ace, if you start searching domains starting with the word digital, you will actually run out of patience. None of the domains are available, then you should try to find the word digital somewhere in the domain name. By doing so you can save a huge amount. There are certain tips that you should take care at the time of registering a domain.

While choosing the domain name, you should also check available social media names matching your domain name

You can use the register your domain at extremely reasonable price from any of the three highly recommended sellers:

With these sellers, you can register the domains with prices as low as Rs 99 or $1 for the first year. What else can a person expect.

April2516-25off-sitewide728X90
Check your domain performance
SHARE
Previous article20 Golden Tips for a successful online start-ups
Next articleChoosing a Domain Name
Nidhi Gupta
An Educationist and a specialist in the digital space with over 16 years of experience. She is the founder of AskOpexGuru.com and also the CEO of Amity Training and Consultancy. Out of her passion in the digital space, she writes articles and blogs to help and encourage bloggers and start-ups.

LEAVE A REPLY

Please enter your comment!
Please enter your name here