As mentioned in my previous post that before you finalize the business name, you should check available social media names matching your domain name, so that you have the domain name that matches with the business name. In this post, I will also explain you that for the purpose of branding, how important it is that you should have your social media presence in the same business name. Also we will look into certain tools that will help you make your life much easier.
Let’s take a case of a business that wants to start its presence in the digital space and wants to give the company a name “Your Digital Guru”. Now the name appears to attractive and the owner goes ahead with the registration with the business name. Then he starts searching for the domain yourdigitalguru.com, but he will find that the domain is not available. So the owner will take another domain yourdigitalguru.net or yourdigitalguru.org as both of them might be available.
Now when it comes to setting up the social media site, he will have to create the social media account and see if the name matching business name is available or not. In case the name is not available he will choose another social media name. And if your business flourishes, then the customers will remember the first name yourdigitalguru and many of them will be visiting yourdigitalguru.com website and their social media pages.
So even if you are doing the hard work for your business , you will be diverting your traffic to your competitor’s site.
Check available social media names matching your domain name
In this post, I will introduce you how to check all the information before you finalize your business name. Here are the two most prominent domains for checking all the information you are looking for:
NameCheckr.com: Using this simple link, you can just enter the name you want the domain to be booked and it will provide you with all the information you are looking for in terms of the domain availability, availability on the social media network. So you will not have to do the hard work of first creating a social media account on all the platforms and then look for the username you are interested in. Here you can do all the groundwork, even before booking the primary domain. Like for the example that we took above, you can see that the .com, domain is not available but .net and .org are available, but at the same time, twitter and reditt accounts are not available.
Nameck_k : This is another portal from where you can do all the groundwork before finalizing your business name. This is a more elaborate platform where you can check all the information. You can check multiple TLD’s and also many more social media platforms as compared to the precious options.
These are certain tools you should always use before you finalize your business name and you start your online presence.
So, your objective should be that the business name that you choose should have all the TLD’s available, and you should try to register all the major TLD’s in your name so that the competitors will not be in a position to hijack your business, and the second consideration should be that the username should be available on all the social media platforms.
To book your domain, you can consider any of these options:
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